Clarity is Key: Why Communication Strengthens Your Cyber Defenses

Aaron Perkins
2 min readFeb 21, 2024

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Living in Alabama, I’ve learned firsthand the importance of preparedness. Tornado season’s unpredictable threats demand that we remain vigilant, ready to act when the storm unexpectedly descends. This persistent threat compels us to prepare diligently, understanding that the effort we put in every year reduces our risk should disaster strike.

AI-generated image from Google’s Gemini

The world of cybersecurity shares a striking resemblance. Cyber threats loom continually, ready to disrupt operations at any moment, and preparedness — that is the element that dictates how well organizations weather that storm.

Reframing the Narrative: Threats Instead of Attacks

I’d like to propose a shift in how we think of cyber risk. Instead of focusing on isolated “cyber attacks,” I propose we consider framing cyber risks as a landscape of evolving “cyber threats.”

I understand that many security experts are already doing this, but I believe there is more opportunity to really lean into this idea.

This mindset recognizes the continuous nature of cyber risk, reinforcing the need for ongoing measures beyond one-time solutions.

Preparation as an Ongoing Practice

Just like my annual tornado prep, the work of safeguarding systems, networks, and processes can feel tedious. But implementing those safeguards and increasing levels of cyber maturity can mean the difference between a minor disruption and a catastrophic breach when the cyber storm hits.

Effective cybersecurity is an ongoing journey, not a singular destination. There is no “set-it-and-forget-it” cybersecurity solution.

Clarity and Communication: Navigating the Storm

True cyber risk mitigation extends beyond technical knowledge. It involves understanding your unique organizational risks, clearly articulating those risks to all stakeholders, and driving towards stronger defenses. In fact, recent research from ISC2 highlights how communication skills remain one of the most sought-after qualities in this field. Knowing (and being able to communicate) the ‘why’ behind recommendations and how those recommendations tie to business outcomes are just as vital as the recommendations themselves.

Strengthening Your Defenses

Don’t just hope for the best. Proactively assess your organization’s vulnerabilities, rigorously test your defenses, and have a practiced incident response plan that includes robust communication strategies. Effective communication will be your lifeline should a breach occur, leading to less chaos, faster recovery, and a greater ability to manage your organization’s post-breach reputation.

Cyber threats aren’t going anyway, and preparedness shapes the outcome when disaster strikes.

Interested in reading more about how communications impact cyber preparedness and response? Follow me here on Medium, or connect with me on LinkedIn.

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Aaron Perkins
Aaron Perkins

Written by Aaron Perkins

Cyber Crisis Comms. Specialist (15+ years) | Husband | Daddy to 3| Speaker | Veteran

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